Alaric Tan

Alaric Tan
Position and Company: 
Partner The Creative Alliance

A veteran Event Producer and Technical Director, Alaric has produced more than 300 events locally and regionally. With a portfolio spanning more than 20 mega events and numerous major events, conferences and seminars, he has worked with brands and global organizations such as Bloomberg, CNN, Mastercard, Visa, NBA, HSBC, Patek Philippe, Lendlease and many more.

Part of the pioneer team that spearheaded the successful Marketing Magazine’s Agency of the Year Awards, Alaric has also produced prominent events like the AFC cup, the first ever NBA Madness tour in Singapore in 2007, the 20th Private Banker International Awards, Supply Chain Asia Logistics Awards 2012, the Singapore Heritage Festival 2012 and was one of 23 event professionals engaged as Site Presentation Managers for the inaugural Singapore Youth Olympic Games 2010.

Alaric other areas of involvement includes being a mentor for budding entrepreneurs in the online retail space as well as a consultant for various companies in the Events and Marketing industry.

Alaric is currently one of the partners at The Creative Alliance Group, a full service agency specialising in Marketing, Design, Branding, Media, Events, Sponsorship Sourcing and Exhibitions.