Winners m-Business & Commerce

Ireland

www.hostelworld.com

The Hostelworld.com app is a quick and secure way to book a place to stay while on the go. Search 27,000 properties in over 6,000 destinations worldwide. Read over 3.5 million user reviews, view rich property information including photos and descriptions helping you decide where to stay.

Germany

www.streetspotr.com

Streetspotr is the Smartphone app that connects businesses to Europe’s largest mobile workforce. Streetspotr enables everyday local people with Smartphones to deliver relevant, nearly instant business intelligence, and get paid for it! With the power of a Smartphone, an individual is able to photograph, record and report on required business information and within an instant, relay this information back to the business. Quick, easy, reliable and cost efficient. With 160,000+ Streetspotrs now operating in Europe, there has never been a better time for businesses to benefit from a world that is more socially connected, increasingly urbanized, mobile and digitally enabled. And for the individual Streetspotr, their Smartphone has just become the ultimate money making machine while on the go!

Watch the product video here. 

China

www.iButterfly.com

iButterfly  is a gamified location-based coupon and content entertainment App platform, where users acquire coupons or content by hunting 3D flying butterflies. Making use of 3D engine, AR, location enablement and motion-sensing technologies, iButterfly combines the joy of social gaming and coupon downloads for a brand-new experience. Users enjoy the reality feeling of catching “butterflies” flying in the AR world. The attractive butterflies are loaded with branded discount coupons and interesting contents. Advertisers pay to conduct campaigns which engage and drive users to their retail presence. Users can also share butterflies with friends through Facebook. iButterfly was first introduced in Japan by Dentsu Japan and took the Hong Kong market by storm in May 2011. It became an overnight hit with over 10 million butterflies caught and 350,000 users. In Thailand, iButterfly captured 100,000 downloads in the first week. In the Philippines, the largest shopping enterprise, SM Malls, embraced iButterfly as its promotion vehicle. In Indonesia, Unilever and top music bands are major partners. This unprecedented marketing platform has won over 10 local and international awards for its commercial success and creativity since 2011, capturing the imagination of advertisers in the region.

Paraguay

https://itunes.apple.com/py/app/keapo/id590812207?mt=8

Keapo is a mobile vending platform that makes buying and selling of personal easy. Users take a photo with the Keapo app of the product they want to sell, write a short description with no more than 140 characters, set the price and that’s it. The item will be listed for sale on Keapo and other social networks like Facebook and Twitter in less than 25 seconds. Through Keapo, users can also follow people zhey are interested in and discover all the surprising things they would like to exchange or sell. The listings are not determined by Keapo. Instead, the items with the most user likes jump to the top of the list, while others are ranked below according to popularity. It may be trash for you, but for other people your treasure just may be gold. You never know who needs your seemingly useless stuff until you list with Keapo.

Watch the product video here. 

Bahrain

www.IthmaarBank.com

Ithmaar Bank's MobiCash is a new product allowing customers to withdraw cash from the bank’s ATMs without a card. A first of its kind, the innovative MobiCash cardless cash withdrawal solution changes the way people in Bahrain access cash, allowing third parties to withdraw cash conveniently and securely from Ithmaar ATMs. Extremely simple to use, all that users need is an Ithmaar Bank e-banking ID. MobiCash works as follows: the MobiCash sender, an Ithmaar Bank customer with either an active current or saving account and access to e-banking, adds the MobiCash receiver to the MobiCash beneficiary list via e-banking. The MobiCash sender then sends money to the MobiCash receiver’s Bahraini mobile number. The MobiCash receiver gets an sms with the MobiCash reference number and a code. The receiver activates the MobiCash service at any Ithmaar Bank ATM by means of the dedicated button. After successfully entering all the details sent via sms, the MobiCash receiver gets the cash. MobiCash is supported by a network of 39 ATMs across Bahrain, making cash available virtually anywhere, at any time.

Watch the product video here.